Is a Fast Food Franchise for You?

21 / 10 / 2021

When you want to franchise, fast food is a guaranteed hit. By 2027, this industry is expected to hit $937 billion. That’s almost one trillion! It’s no wonder people are looking to get a slice of the fast food franchise pie. 

However, there are many considerations to make before you look for fast food franchise opportunities. This post will cover some of them. 

Many Can Be Costly 

A fast food franchise tends to be associated with cheap food, but the reality is that the fast food franchise cost tends to be high. For example, many of the big names require you to have a net worth of at least $1 million before you can even consider purchasing a franchise. 

One reason why a fast food franchise can be out of reach is because of brand recognition, but another reason is because of the food. A franchise owner will have to order food constantly, and food costs can fluctuate. Food is perishable, while a business that sells shoes has a product that won’t go bad in a week. 

Many Don’t Allow for Creativity 

A fast food franchise tends to have their process down to a T, along with what they offer their customers. Because of this, a fast food franchise for sale may not be for a person who wants to create dishes of their own or have unique policies. Some places may rely on flexibility, but a fast food franchise, particularly a bigger one, plays it by the book. 

Like Any Business, It Requires Planning and Research

While buying a fast food franchise can give you brand recognition it still requires careful planning. You will still need to figure out the best location for your business. The franchise may assist you with that, along with advertising and other duties, but there are still activities you’ll have to do on your own. 

For example, creating the best experience for your customers, or keeping the location clean and tidy. Do research on the best fast food franchise in your area according to reviews. Can you provide an experience similar to, or better than, them? 

It’s Competitive 

Fast food is everywhere. From rural to urban areas, there’s a fast food franchise on every corner. Even if the food you offer is different, how can you appeal to an audience who wants the familiar? How can you provide a better customer experience? 

As mentioned, research can put you one step ahead of the game, but even then, you still have a wide array of competition. 

Consider a Fast-Casual Franchise 

Rather than a fast food franchise, look to the fast-casual franchise. This business model combines the quickness of fast food with quality ingredients, a better sit-down experience, and prices that aren’t too much higher than fast food. Examples of this model include Chipotle, Panera Bread, and Sho Express. Chances are, you have eaten at one of these establishments, which have been popular since the 1990s due to their compromise between fast food and a costlier sit-down restaurant. 

Fast-casual restaurants appeal to people who want quality in their food. While many want a quick bite to eat, some will want to sit down with friends and family. No matter the choice, the food in fast-casual restaurants tends to be of a higher standard, using fresher ingredients and offering combinations that you may not find in your typical fast food franchise. 

Why Sho Express is a Fast Food Franchise Worth Considering

Sho Express is an Asian fast-casual experience that combines the convenience of fast food with the flavors of higher-end Asian restaurants. 

Asian food has exploded in the past couple of decades, making it a market worth the investment. Sho Express has offerings that make it stand out among other Asian franchises. These include:

  • Quality Asian favorites available in a drive-thru or sit-down experience. For example, customers can get sushi via drive-thru, which is unheard of in most places. 
  • An expansive menu with appetizers, bento boxes, dinners, and desserts that you would expect in a sit-down Asian establishment. 
  • A contemporary, laid-back environment that’s great for people from all walks of life. This environment extends to employees and franchise owners, too.
  • An affordable franchise cost. Our franchising costs are a fraction of many other businesses.
  • We have a support team ready to assist you with all aspects of your business, from planning to any other questions you may have. 

Contact Us to Learn More 

Sho Express is a growing franchise, with plans to reinvent Asian-American cuisine as we know it. If you want to learn more, do not hesitate to contact us on our franchising page. We would love to hear from you. We’re searching for franchise owners who can be leaders and drive our franchise forward. If you feel like you have what it takes, contact us.